Excelsior, the motto of New York State, indicates superior quality. Translated from Latin it means “ever upward.” Is it any wonder Stan Lee ended his weekly columns and his cameo in the Avengers with the catchword or that the word is the title of his autobiography?
According to QUORA, when asked why he chose excelsior, he said, “I used to have a lot of expressions that I would end my comic book columns with …, and I found that the competition was always imitating them and using them. So, I said I’m going to get one expression that they’re not going to know what it means, and they won’t know how to spell it.”
Stan Lee was like the father to all comic book superheroes and the fans who pored over their deeds. Since the 60s, kids have read this WWII veteran’s comics to escape from reality. Luckily for us, nobody ever truly dies in the comics. RIP, Stan Lee, no one will ever be able to compete with your legend.